York Fashion Week isn't just all about runways and workshops. We want to work alongside our city's retailers, shops and storefronts to create experiences and generate excitement for our residents and tourists who choose to visit York.
Let's work together on creating memorable moments in the high street.
Could we utilise your window to create some excitement and drive engagement?
The use of live models, for example, the way Hobbs did earlier this year can drive attention and social media coverage of your store.
Let's work together and encourage footfall directly into your space. Could you showcase a piece of fashion from a local designer, host an in-store runway, or offer styling sessions?
We have plenty of ideas and would love to discuss how to boost footfall and PR.
A huge success of YFW is in the collaboration. We’ve helped pair designers with venues, and makeup artists with retailers, and even brought brands together for exciting photoshoots. We'd love to see how you could fit into this too.
Get in touch with the YFW team with your latest news and events and we'll list your story in the YFW News section.
Please email us at firstname.lastname@example.org including a link to your press release and high-resolution photography.
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